Primetime Magazine

Primetime Magazine

Primetime Magazine is now entering its eighth year of publication. It is a full-colour, contemporary, bilingual magazine targeted at our 50Plus population in southeastern NB and beyond.  It strives to inspire active living and provide information and resources of value to this audience. 

We are proud of the 50Plus demographic, sharing their stories, achievements and adventures with the rest of the world. Our magazine, Primetime, disrupts this false notion around aging and breaks down the ageist ideas that have evolved over time in our society. For many, it’s a time to reinvent themselves and embrace lifelong passions into retirement. It’s far from being ‘game over’.

Our widely-read, bilingual quarterly magazine has a direct distribution of 20,000 copies and a combined readership of 60,000 plus! Feel free to view our current and past issues below and be sure to let us know if there is anything we can do to improve our service and the content of our magazine. To be notified of the availability of our latest issue, please sign up for our e-newsletter.


Getting to know your 50Plus business community.

Primetime also provides the exceptional opportunity of connecting a mature adult audience and its business community.  It is due to our advertiser’s support with the publishing and editorial cost that makes it possible for the public to benefit from this publication.  This also provides a way for businesses to tell this thriving and growing demographic about appropriate products and services. Without this ongoing support from our many advertisers there would be no Primetime magazine.

The Seniors Information Centre does not personally endorse any business but we do our best to keep you informed of any new service available.  For questions regarding deadlines, rate cards, technical specifications and other advertising information, contact:

Steven Boyce
Director of Advertising Sales

To all of our advertisers and community members,thank you for making this venture a reality and beneficial to all.

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